News Benefits Save Federation Members $1.2 Million

Benefits Save Federation Members $1.2 Million

Benefits Save Federation Members $1.2 Million
June 25, 2013 |

Last year, Alabama Farmers Federation members saved more than $1.2 million using member benefits.

Jimmy Parnell, president of the Alabama Farmers Federation, encouraged members to become familiar with their benefits so they don’t miss out on savings.

“The biggest benefits of members are the work the Federation does to improve the quality of life for Alabama families and the hometown service our customers receive with Alfa Insurance,” Parnell said. “But we also know every penny counts. These discount programs save members money on things they use every day. Using some of these benefits just once or twice will often pay for their annual membership dues.”

Members saved big with $500 off the purchase of new General Motors vehicles. Since the launch of the program in late 2011, there have been more than 3,800 vehicles sold to Federation members through the program.

Other popular benefits include Sam’s Club, where members received more than $120,000 in gift cards since the program began. The 20 percent Choice Hotels discount continues to increase in use each year with members saving more than $175,000 last year. The average savings per member using Choice Hotels was $32 per night – more than the $30 annual dues.

“We have focused on bringing relevant, everyday-use discounts from some of the top brands in the country for Federation members,” said Marc Pearson, director of member benefits. “From GM to Sam’s Club and the thousands of discounts on Everyday Extras, our members have more ways to save. They also can save money when traveling by using the Everyday Extras mobile app.”

Everyday Extras saves members money at more than 185,000 locations nationwide.

Federation member and Alfa CSR Rhonda McGhee of Andalusia, recognized the savings one morning when her car battery died. She saved $40 on a new battery purchased online at Advance Auto Parts with Everyday Extras.

“I selected to pick up my battery at the local store and, as soon as my order was complete, it was already showing my order at the store,” McGhee said. “Jonathan (the clerk) handed me my new battery, and I was on my way. I tell all my friends and customers of the money I have saved with my membership through the ‘Everyday Extras’ benefit.”

Members are encouraged to register for Everyday Extras at

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